Agencies · Article 50(1)
Your clients' chatbots are your compliance problem now.
EU AI Act Article 50(1) has required AI chat disclosure since 2 August 2026. The duty falls on the deployer, which means your client, which in practice means the agency that built and runs their store. Our scan of 883 EU shops found 97% of sites with AI-capable chat widgets show no disclosure. Every one of those is a line item you can invoice.